SINGAPORE, Oct. 16, 2025 — EngageLab, a global leader in customer engagement and marketing technology, is enabling HelloRide—the international application from Hello Inc.—to achieve efficient, stable, and intelligent user interaction and operational management across Southeast Asia, Australia, and other global markets. Building on an already successful multi-year collaboration, both companies are expanding their partnership this year to include additional product offerings. HelloRide has effectively utilized EngageLab’s AppPush and Email services to consistently improve global user experience and brand presence, establishing a new standard for shared mobility brands pursuing international expansion.
HelloRide, launched by Hello Inc. for the worldwide market, is committed to offering users convenient and environmentally friendly transportation solutions. With rapid growth in its international user base, HelloRide has consequently raised its requirements for the reliability and promptness of its messaging and email notifications. Supported by five global data centers, EngageLab integrates key channels like FCM, APNs, and major Android OEM platforms, alongside its proprietary high-availability push infrastructure. This ensures that crucial information, such as ride reminders, order confirmations, and promotional offers, is delivered promptly. Furthermore, EngageLab’s Email service supports HelloRide’s international initiatives with an impressive 99% inbox placement rate and a 40% open rate.
AppPush Drives Comprehensive User Interaction for HelloRide
In HelloRide’s day-to-day operations, EngageLab AppPush’s multi-channel integration guarantees that users—irrespective of their location in Southeast Asia, Australia, or the type of mobile device they use—receive immediate notifications concerning ride starts, order updates, and account security. During peak times, such as major promotional events and holiday seasons, AppPush’s capability to handle over 12 billion messages daily and millions of concurrent pushes per second ensures that vast user segments receive coupons and time-sensitive offers simultaneously, significantly boosting user engagement. Through intelligent segmentation and personalized push notifications, HelloRide can customize content for various regions and user behaviors, substantially improving open and conversion rates.
Email Service Bolsters Global Communication and Expansion
HelloRide leverages EngageLab’s email services for critical functions including user registration, identity verification, billing statements, and marketing outreach. Employing advanced techniques such as domain warm-up, sender authentication, and BIMI, EngageLab Email achieves over 90% global deliverability and a 99% inbox placement rate, ensuring that important emails reach users worldwide without delay. Its multilingual support and compatibility with leading international email clients facilitate HelloRide’s entry into diverse markets. Real-time data monitoring and intelligent analytics empower the operations team to continually refine email strategies, thereby enhancing user engagement and repeat purchases, and laying a strong foundation for worldwide business expansion.
EngageLab’s comprehensive omnichannel solutions further enable HelloRide to implement intelligent and automated user operations. The platform provides capabilities for scheduled, segmented, and personalized push strategies, coupled with real-time data monitoring and analytics. This empowers the operations team to consistently optimize their messaging approaches, leading to improved user activity and retention.
About EngageLab
EngageLab is a leading global provider of AI-powered omnichannel customer engagement solutions, combining advanced technology with versatility to deliver seamless customer interactions across various channels including AppPush, WebPush, Email, OTP, SMS, WhatsApp, and more. EngageLab assists businesses in achieving higher conversion and retention rates, serving over 220 countries and regions and processing more than 1 million messages per second.
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