AYALA Land, Inc. is hosting more than 400 social enterprises in its Ayala Malls as part of its Alagang AyalaLand (AAL) program, which provides livelihood assistance to local communities and small businesses affected by the health crisis.
“The program has been successful particularly in its objective of engaging and encouraging social enterprises to start or reopen their businesses to support livelihood and employment for the community,” Ayala Land said in an e-mailed statement on Oct. 22.
AAL is implemented across 32 Ayala Malls in the country. Ayala Land said the program has generated at least 3,000 jobs since its launch in May.
Rent-free spaces were also provided to social enterprises and cooperatives.
Ayala Land aims to “assist and promote” social enterprises backing vulnerable communities in the country, as well as help them promote advocacies and introduce their products to more customers.
“This program aims to offer sustainable livelihood and long-term benefits for the community, as their products and services potentially become part of Ayala Land’s value chain,” the company said.
Some of the enterprises that are part of the program are the Zamboanga-based organic farm and soap-making business, which aims to help elevate “the status of women farmers” as it promotes “an organic way of life,” and a bamboo eco-products business supporting an Aeta community in Zambales. — Keren Concepcion G. Valmonte