LEPAS Accelerates Worldwide Growth at 2026 International Business Summit

(SeaPRwire) –   WUHU, China, April 10, 2026 — The 2026 International Business Summit (IBS 2026) is gearing up to take place. Under the theme “Elegance Moves the World,” Chery Group’s new NEV brand LEPAS will leverage this summit to accelerate its global strategic expansion—a key milestone in its worldwide rollout.

In an industry often defined by metrics, LEPAS chooses a distinct approach. Not louder, but more sophisticated. Over the coming month, the brand will articulate its vision through a three-stage progression—showcase, validation, and co-creation—offering a thoughtful answer to a core question: how elegance evolves from a concept into a tangible mobility experience.

The first phase will kick off at the upcoming Beijing Auto Show, where LEPAS will unveil its NEV Strategy alongside the global premiere of the LEPAS L6 BEV and LEPAS L4 BEV. Rooted in Leopard Aesthetics, Exquisite Space, and Elegant Driving, the brand introduces not just products, but a segment-defining NEV portfolio—a poised yet confident launch of its first-ever NEV product offensive.

From unveiling to demonstration, the narrative continues. Following the show, the LEPAS Global Journey of Elegant Driving will commence. Over long distances and in real-world conditions, the LEPAS L6 will be experienced not as a specification sheet, but as a presence—calm, assured, and inherently refined.

Simultaneously, LEPAS extends its vision beyond the vehicle itself. During the summit, the inaugural LEPAS Global Partners Conference will convene, bringing together a global network of distributors, suppliers, and ecosystem collaborators. Here, the first cohort of Global Elegant Lifestyle Partners will be formally recognized. This marks a pivotal leap—from brand expression to co-creating the Elegant Ecosystem.

An equally important aspect unfolds in physical space. The upgraded LEPAS Elegant Lifestyle House will open for the first time, accompanied by a curated LEPAS Garden Gathering. Conceived as an immersive environment, it offers a tangible interpretation of the brand’s world—where product, design, and lifestyle converge into a seamless experience. It is here that the LEPAS philosophy—Elegant, Exquisite, Confident—is not described, but felt.

LEPAS’s trajectory is inseparable from Chery Group’s foundation. Positioned as the Preferred Brand for Elegant Mobility Life and guided by “Drive Your Elegance,” LEPAS draws strength from a global system defined by depth and continuity. Today, Chery Group operates in over 130 countries and regions, holding its position as China’s leading passenger vehicle exporter for 23 consecutive years. With a cumulative global user base exceeding 19 million, this scale provides not just reach, but resilience—an enduring platform for LEPAS’s global journey.

Alongside this, AiMOGA will make a distinguished appearance, offering a glimpse into the future of human-AI assistants. Subtle yet forward-looking, it adds a new layer of intelligence to the evolving LEPAS ecosystem.

At IBS 2026, LEPAS will integrate brand, product, channel, and ecosystem into a coherent whole—completing a pivotal step from global expansion to integrated realization. It is not an abrupt acceleration, but a deliberate unfolding—one that introduces a more composed, enduring expression of elegance into the global NEV landscape.

Contact Person: Peiwen Tan
Email: tanpeiwen@mychery.com
Website: lepasinternational.com