(SeaPRwire) – BEIJING, April 17, 2026 — As the 2026 Beijing International Automotive Exhibition (Auto China 2026) commences, SOUEAST is poised for its debut, presenting the 7-seater plug-in hybrid SUV, the S08 DM, alongside a varied selection of models. This introduction signifies a crucial step in the brand’s ongoing global expansion efforts.
Since its brand revitalization in 2024, SOUEAST has consistently upheld its “EASE YOUR LIFE” philosophy. Positioned as “The partner for Urban Mobility,” the brand caters to the varied transportation requirements of families, from daily commutes to weekend excursions, while systematically broadening its international reach.
As of March 2026, SOUEAST offers a comprehensive range of hybrid and fuel-powered vehicles, including the S06, S06 DM, S07, S08 DM, and S09. The brand currently operates in 48 countries and regions, supported by over 300 sales locations, and has established a strong reputation across the Middle East, Africa, and Central and South America. Notably, in Egypt, SOUEAST achieved 4th place in the passenger vehicle segment and 6th overall market position within just one year.
The S08 DM, a “7-Seat Urban Comfort SUV” and a key highlight for SOUEAST, will be showcased at the auto show. Equipped with a dual-mode hybrid system, the vehicle is designed for both urban travel and extended journeys. Earlier this year, the model made a notable debut at Dubai Fashion Week (DFW), receiving significant acclaim from international media for its contemporary aesthetics and design. It is presently available in markets such as Saudi Arabia and the UAE, where it has already garnered positive customer reception since its introduction.
SOUEAST will be exhibiting alongside JETOUR for the first time at Auto China 2026. Under the theme “Urban Mobility,” SOUEAST will display the S08 DM, S09 models, and several concept vehicles. Through innovative design and presentation, the brand aims to underscore its dedication to strengthening its presence in the urban mobility sector. Moving forward, SOUEAST will continue to enhance its product offerings and distribution networks, steadily progressing its globalization strategy.
Company：Fujian Soueast Automobile Sales Co., Ltd
Contact Person: Weitong Liu
Email: business@soueast-motor.com
Website: https://www.soueast-motor.com
Photos accompanying this announcement are available at:
https://www.globenewswire.com/NewsRoom/AttachmentNg/834783a4-712b-4c15-9fb2-f6396aad0cc2
https://www.globenewswire.com/NewsRoom/AttachmentNg/f4a88082-69ea-4ec8-9ebe-6de7790906c0
This article is provided by a third-party content provider. SeaPRwire (https://www.seaprwire.com/) makes no warranties or representations regarding its content.
Category: Top News, Daily News
SeaPRwire provides global press release distribution services for companies and organizations, covering more than 6,500 media outlets, 86,000 editors and journalists, and over 3.5 million end-user desktop and mobile apps. SeaPRwire supports multilingual press release distribution in English, Japanese, German, Korean, French, Russian, Indonesian, Malay, Vietnamese, Chinese, and more.