(SeaPRwire) – ZHANGZHOU, China, April 18, 2026 — The 2026 Fujian Provincial Conference on the Development of Cultural and Tourism Economy commenced this Friday in Zhangzhou, Fujian Province. Centered on the theme “Building a World-Class Destination, Cultivating a Pillar Industry,” the event spotlights the heritage, wisdom, and lifestyle of the Minnan (Southern Fujian) region. In coordination with the local development of the World Minnan Cultural Exchange Center, the conference features six primary activities and 60 supporting events designed to engage international visitors.
A Media Snippet accompanying this announcement is available in this link.
The opening ceremony was highlighted by the “Homing Minnan” (Return to Southern Fujian) performance. Set against the historic Yuegang Port and showcasing traditional craftsmanship, the interactive show brought the local spirit of “daring to try, striving to win” to life.
The conference aims to foster industrial synergy and investment promotion by encouraging collaboration across various sectors of the cultural tourism industry. New initiatives will focus on performance-driven economies, sports tourism, the integration of film and television with travel, and wellness retreats.
To further celebrate regional identity, the event will host Minnan cultural showcases, including comedy acts, festive galas, and cross-strait Gezi Opera. A key highlight is the “Fresh Fujian Lifestyle” campaign, which leverages the May Day and summer holiday seasons to offer domestic and international guests an authentic experience of Southern Fujian living.
Since its inception in 2023, this annual conference has served as a vital driver for boosting industry confidence and facilitating the deep integration of culture and tourism throughout the province.
Source: Organizing Committee of the 2026 Fujian Provincial Conference on the Development of Cultural and Tourism Economy
CONTACT: Contact person: Mr. Lin Tel: 86-10-63074558
This article is provided by a third-party content provider. SeaPRwire (https://www.seaprwire.com/) makes no warranties or representations regarding its content.
Category: Top News, Daily News
SeaPRwire provides global press release distribution services for companies and organizations, covering more than 6,500 media outlets, 86,000 editors and journalists, and over 3.5 million end-user desktop and mobile apps. SeaPRwire supports multilingual press release distribution in English, Japanese, German, Korean, French, Russian, Indonesian, Malay, Vietnamese, Chinese, and more.